An “exceptional” year for Christmas trees

An “exceptional” year for Christmas trees

The sale of natural Christmas trees is exploding to such an extent in Quebec that some producers have already sold their stock.

“This is the first time in 25 years that this has happened to us! We have even received calls from people in Toronto looking for trees because they are unable to find any near their homes, ”explains Richard Hadley, owner of the Arbres de Noël Hadley fir plantation, in Lachute in the Laurentians. .

This year, the season started earlier for this Christmas tree grower. As of October, customers haven’t stopped calling, which usually starts around mid-November, says Hadley.

And it only took him three days, instead of the usual six, to sell off his stock of conifers.

Philippe Quinn, owner of La ferme Quinn, in Notre-Dame-de-l’Ile-Perrot, in Montérégie, agrees.

“There is really an incredible craze this year, even if the demand has been growing for a few years. We still have a few trees to sell for the next weekend, when normally it would be our biggest weekend, ”says Quinn.

In Chaudière-Appalaches, in Lévis, demand has almost doubled, says Michel Gravel, co-owner of Sapinière Saint-Jean.

“I think that if in 2011-2012 I had not decided to increase my production, I might have been limited this year [car un sapin met entre 8 à 10 ans pour atteindre sa maturité]. But I still have a lot of trees to sell for this year, ”Mr. Gravel promises.

At retailers too

Montreal fir vendors have also noticed that this year is particularly busy.

“Normally, we remain open until December 23, but it is certain that on the 13th I would have liked fir trees to sell”, assures Gaëtan Messier, salesman for the Sapin Roy company, installed at the Maisonneuve Market for five years. in Hochelaga-Maisonneuve.

Same story for Robert Casavant, co-owner of the company Marois Le roi de la forêt de Noël, which sells its trees at the Jardins Dauphinais in the Maisonneuve Market.

“At the moment, we have sold about a third more trees than usual. As soon as we started, it skyrocketed. We see that people want to have a little bit of happiness during all this difficult period, ”he confides.

And the frenzy is such that this retailer also claims to have trouble finding new trees from its suppliers.

Considerable increase

For his part, Charles Vaillancourt, president of the Association of Christmas tree producers of Quebec, thinks that the sale of conifers could have increased by 20% to 25% this year.

“We can see that there is a real enthusiasm this year for your own tree picking, people are looking for a great activity to do as a family because they also have more time,” he explains.

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