Kim Kardashian wants to reconsider her partnership with Balenciaga after a controversial campaign
|BET À DAY
American reality TV and social media star Kim Kardashian wants to 're-evaluate' her relationship with luxury brand Balenciaga, in embarrassment after a campaign featuring children and sex toys .
The French house, owned by luxury group Kering, apologized last week on its Instagram account and removed several photos from its campaign for the spring-summer collection 2023, one of which showed a child holding a bag in the shape of a white teddy bear strapped with black belts.
Internet users have also noted that in another photo, a bag from a Balenciaga-Adidas collaboration is placed on documents on which are printed excerpts from a decision of the United States Supreme Court on child pornography.
“I've been silent for the past few days, not because I haven't been disgusted and outraged by Balenciaga's recent campaigns, but because I wanted the opportunity to speak to their team to understand for myself how it could have happened”, wrote Kim Kardashian on his twitter account on Sunday evening.
I have been quiet for the past few days, not because I haven't been disgusted and outraged by the recent Balenciaga campaigns, but because I wanted an opportunity to speak to their team to understand for myself how this could have happened.
— Kim Kardashian (@KimKardashian) November 27, 2022
The one who counts Balenciaga among its partner brands says she is “shocked by these disturbing images”, “as a mother of four children”. She also says that she took note of Balenciaga's “withdrawal from the campaigns and (the) apologies”.
“As for my future with Balenciaga, I am reassessing my relationship with the brand, based on about their willingness to accept responsibility for something that should never have happened – and the actions I expect them to take to protect children,” the reality TV star adds to her 74 million subscriber accounts.