Radio-Canada: there are always many limits

Radio-Canada: there are always many limits

À DAY

Quiz question… Who recently wrote about Radio-Canada: “There are always limits to stretching the rubber band! “, “We must straighten the bar immediately” and also: “It must stop”?

Is it:  

A – A ugly columnist of the Quebecor empire or…

B – A nice editorialist from La Presse?

It is indeed in the NPO from La Presse which featured a virulent editorial on February 11 titled Pay twice for Radio-Canada.

That must be because of the double financing of the Extra of tou.tv.

ICI Tou.tv is an entertainment web television offering a video-on-demand experience offered by Radio-Canada and some twenty partner broadcasters and producers. It is the most important French-language entertainment web television in Canada.

tou.tv scandalizes a lot of people in the media.

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PAYING FOR THE GUY AND THE GIRL

On March 9, all French-speaking Canadians will be able to watch the new version of A guy, a girl. In fact… not ALL fans of the cult series. Only those willing to shell out $6.99 a month for the Tou.tv Extra.

Marc Pichette, from Radio-Canada communications, was unable to tell me last Friday when the series would be available for free on general TV.

You will tell me: “It didn't no sense that we pay twice for the same content. We already pay for it with our taxes! “. And you would be right.

Radio-Canada: there is always many limits

Radio-Canada: there are always many limits

En In fact, you already fund all Radio-Canada productions, through your taxes, out of federal funding of $1.5 billion a year.

Paying a subscription to have access to a production that you have already financed is the equivalent of paying once for a cake at the pastry shop and paying a second time to have the right to eat it.

< p>It is this injustice that the editorialist of La Presse denounced (and that Guy Fournier and I have been denouncing for years). 

But he went even further: “We have to straighten the bar right away, because the public broadcaster is in the process of adopting other bad digital business habits. We broadcast ads on OHdio, whereas there are no ads on traditional radio. We do advertising content (texts, podcasts, TV shows) with Tandem. All of this does not respect the spirit of the mandate.

In exchange for a few advertising dollars, Radio-Canada is losing an important part of its identity in digital technology: free content. It must stop. »

WELCOME TO THE CLUB!

Last Thursday, the day the cuts to Quebecor were announced, here is what Marc-François Bernier, professor of journalism (ethics, deontology, sociology) at the University of Ottawa, wrote on his social media: “Radio- Canada competes unfairly with all the private media (print, radio, TV and Internet) against which it competes for advertising revenue on its various platforms. This should be settled one day… My point does not just concern Quebecor, but above all the competition of a largely subsidized state corporation (which is perhaps too dispersed?) with private media and cooperatives for income limited advertising (on the air and on the Internet)”.

Dear Mr. Bernier, you are right, “this should be settled one day”. Dear columnist of La Presse, you are right, “it must stop”.

I am very happy that you too denounce what I write regularly in Le Diary. It was time. 

Radio-Canada: there is always good limits