The management of TVA announced on Tuesday that following a “long reflection” it will no longer present the Artis gala.
In a statement sent to the media, the channel justified its decision by saying that “interest in these kinds of evenings is declining around the world” and “it was time for Artis to bow out”.
According to TVA, the traditional galas, which many people were interested in in the past, are no longer “as relevant”.
The Artis gala was the only awards show – all given by the public – still on its airwaves, unlike Radio-Canada, which offers four evenings where artists from the entertainment industry are praised, namely the Gala des prix Gémeaux (television), the Gala de l'ADISQ (music ), the Gala Les Olivier (humor) and the Gala Québec Cinéma.
It is therefore Charles Lafortune and his friend Guy Jodoin who, in May 2021, will have hosted the very last Artis gala, the 36th since 1986, including the MetroStar Gala.
According to the figures from the firm Numeris, 1.17 million viewers were still at the rendezvous of the last Artis gala, but it is still much less than in 2019 with its 1.73 million curious people.
In the spring of 2020, due to the pandemic, it was rather through the daily newspaper “Sucré Salé” that the big winners were announced in dribs and drabs.
TVA did not wish to grant interview about his decision to put the Artis gala on hold.
“We are convinced that the influence of our industry and its artisans depends first and foremost on the creation of original content. For many years, TVA has invested in supporting our creators through an abundance of quality programming. More than ever, we will continue in this direction to offer viewers rich and varied programming that appeals to all generations. Our goal remains the same: to present the best television there is,” wrote the direction of TVA.
“Artis is no more, but we will continue to shine loud and clear our creators and our artists, just like the admiration Quebecers have for them. It is a mission that unfolds on a daily basis. For TVA, the commitment to our culture and our artists will always remain paramount,” she added.