“Avenue Pierre Curry”: how the Carcassonne town hall transforms the controversy over incorrect street signs into useful buzz

Fin février, deux panneaux avaient été installés sur l'avenue Pierre Curie, dans la cité audoise, sauf que le célèbre physicien avait été rebaptisé… “Pierre Curry” . capture ecran facebook – T. R.

Two street signs were misspelled in Carcassonne, notably mentioning Avenue Pierre "Curry". Following this blunder, the town hall decided to put the two street signs up for auction from March 8 to 31. The profits will be donated to the League Against Cancer.

At the end of February, two panels had been installed on Avenue Pierre Curie, in the Aude city, except that the famous physicist was renamed… "Pierre Curry" and was therefore spelled as the famous Indian spice. 

"It stings"

"It stings". "Tomorrow, "rue Arthur Rambo, poet ?", on social networks, Internet users did not fail to seize the blunder. The panels were quickly removed and new plates, this time without errors, were quickly replaced. 

Pierre Curry, scientifique très très connu en Inde.

Reconnu pour ses tandoris radioactifs… https://t.co/D5FKTNsA58

— Aquaplanant (@bimBamBombedang) February 24, 2024

Auction

After the controversy over these misspelled plaques, the Carcassonne town hall decided to auction off the two signs "Avenue Pierre Curry" for the benefit of the League against cancer, notably relays Le Figaro.

For the benefit of the League Against Cancer

"I therefore wanted to transform this bad buzz into useful buzz. The City of Carcassonne being very sensitive to the fight against cancer, I decided in this month of Blue Mars, to put this Pierre CURRY street sign up for auction and donate the entire proceeds. amount collected for the League Against Cancer", said Gérard Larrat, mayor of Carcassonne, in a press release published on the city's website. & quot;This buzz will have served a good cause!"

Starting this Friday, March 8

The auction begins this Friday, March 8 at 9 a.m. on www.agorastore.fr. The The end of the auction is scheduled for March 31, 2024.